My recommendation is to create or choose work from your inventory especially for these websites in addition to your limited edition prints which you can sell using other platforms. The percentage the artist makes this way is much smaller than selling independently (around 10%) so even if your products sell in large quantities, you’re not making millions here. The disadvantage is that these sites typically sell open edition prints at cheaper costs, decreasing the value of your photography. A percentage of sales is paid to the artist automatically once products are sold. This can be a great source of passive income.
Customers can buy prints, and products made automatically from the uploaded artwork in the form of mugs, t-shirts, laptop and cell phone skins, clothing and so on. There are websites you can upload your prints to that do most of the work for you. This could increase traffic to your website. Consider getting your work on other art related websites with a link to your own website. One obvious element to selling more work is to get more people to visit your website. The advantage to this is that you can sell artwork directly from your studio. Selling prints online are becoming more and more common. Remember that not all art types will have a same marketing strategy. Ask them if they know of the right platforms for your work.
These people are too busy to take cold calls from a stranger. When I say personal connections, I mean to meet them in person. Your mom will always love your work, now it’s time to make personal connections with experts like gallery owners and art buyers. Consider offering them at low prices, or even give a few away to those who are interested. Then asking those around you if this is something they would want to put on their wall. You could start off by making a small batch of prints. Even if your work is marketable, finding the right clientele might take some time. Is your work sellable? Finding your marketīefore even looking to sell, ask yourself: “Is my work even marketable?” Whether you shoot landscape photography, professional nude photography, or make surreal photo manipulations, it’s always healthy to be aware of the demand.
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